How We Analyse Advertising Effectiveness
Our transparent approach delivers privacy-first, actionable market analytics so you can confidently refine your advertising strategies.
Full Transparency
Our process is open and fully aligned with privacy regulations.
Deeper Insights
We focus on practical insights that are relevant to Australian markets.
Meet Our Analytics Team
Bringing together expertise and passion for meaningful data
veranthilo’s analytics team includes professionals with experience in media, marketing, and advanced data science. Each expert brings a unique perspective, ensuring a holistic approach to market analytics and advertising evaluation.
Our combined skills provide a comprehensive evaluation of campaign effectiveness.
Emily Tran
Senior Data Analyst
Experienced in interpreting multi-channel campaign data, Emily’s insights help marketers adapt their strategies quickly and responsibly.
Emily graduated from a top Australian university and has spent more than a decade guiding marketing teams. Her feedback delivers clarity in even the most complex analytics projects.
“I believe in actionable analysis that empowers marketing teams.”
Liam Turner
Lead Market Analyst
Liam brings in-depth sector knowledge and a passion for extracting meaningful insights from large marketing datasets.
Liam’s expertise spans market segmentation, reporting automation, and communications with clients throughout Australia.
“Clear reporting makes all the difference for smart business outcomes.”
Priya James
Analytics Project Manager
Priya ensures each analysis project runs on time and integrates every layer of compliance and reporting detail.
With a background in project leadership and analytics, Priya’s passion for delivering secure, useful intelligence helps clients navigate fast-moving media environments.
“Accurate data enables better decisions for every business.”
You’ll work with analysts truly committed to your growth.
Our Analytics Process
Designed for transparency, our process delivers tailored, reliable market analytics to optimise advertising outcomes for every client.
Discovery & Planning
We begin by understanding your campaign goals, current advertising mix, and data preferences. Our team creates an analytics plan respecting both your objectives and compliance needs.
Initial consultations clarify what success means for your business.
Data Collection & Analysis
Data is sourced and processed from diverse advertising channels, analysed using robust methodology with full privacy protection. Each step ensures both accuracy and security.
Comprehensive analytics provide a true market view.
Insight Reporting & Recommendations
You receive easy-to-understand reports with practical recommendations. The focus remains on actionable insights and compliance, always tailored to fit your context.
Deliverables explain results clearly and offer guidance.
See the Difference
| Features | veranthilo | Industry peers |
|---|---|---|
| Transparent analytics reports | ||
| Australian privacy compliance | ||
| Tailored data recommendations | ||
| Multi-channel assessment | ||
| Custom audience insights |